"We've hit a ceiling and don't know why."
Annual ecommerce sales were sitting just over $1 million, and continued effort was no longer moving the numbers. The issue was not one broken tactic. Revenue was being held back by friction in the shopping experience, missed organic visibility, and underutilized paid channels.
This luxury jeweller had a trusted brand, loyal customers, and exceptional products, but online revenue had plateaued. We rebuilt the ecommerce engine across UX design, web development, SEO, and paid media so every channel could work together.
Two years later, annual ecommerce sales had climbed from just over $1 million to $2.4 million. The 140% lift came from coordinated infrastructure, not a single tactic: a faster site, clearer buying paths, stronger search visibility, and paid campaigns that became more efficient over time.